Going Native
One of the most important debates in mobile app development has been the trajectory of the mobile web compared to native apps. The question has been whether mobile web [...]
“Demand Fusion” Tech, OpenX Ad Network helps Publishers Take A Smarter Approach To RTB
Ad tech company OpenX is announcing a new version of its supply-side platform today, which co-founder and Chief Revenue Officer Jason Fairchild described as “SSP generation two.” OpenX offers a number [...]